Card Marking 2


Monday, January 13th-Wednesday, January 15th
  • No Bellwork
  • Additional Movie/Filming Notes--Use this site to get the definitions. You need to make sure you understand them for the final exam
    • Pan
    • Tilt
    • Dolly
    • Zoom
    • Truck
  • The 20 Shot PSA
    • What is a PSA?

Friday, January 10th
  • No bellwork
  • Storyboard shots review
  • The story of the Three Little Pigs Storyboard

Thursday, January 9th


Wednesday, December 18th

Monday, December 16th and Tuesday, December 17th
  • No Bellwork this week
  • Take notes on film
  • Film watching

Friday, December 13th
  • Bellwork--Please email this in
    • MONDAY--Why is a catchy jingle or tag line important for companies?
    • TUESDAY--Do you think commercials make a difference in what people buy?
    • WEDNESDAY--What is your favorite commercial of all time?
    • THURSDAY--How do you plan to behave for the substitute teacher today?
    • FRIDAY--Have you ever watched the movie Forrest Gump?
  • Film Grid set up and vocab review
  • Examples
  • Start film for critique

Thursday, December 12th
  • Bellwork
    • MONDAY--Why is a catchy jingle or tag line important for companies?
    • TUESDAY--Do you think commercials make a difference in what people buy?
    • WEDNESDAY--What is your favorite commercial of all time?
    • THURSDAY--How do you plan to behave for the substitute teacher today?
  • Assignment: Introduction to film, you will need to use your time wisely today
    • Vocab (found on the Film Page)--put these into a new Word document and save it in your Notes File
    • Film Review (instructions on the Film Page)
    • This should all be turned in at the end of class--if you use your time well you will get it done

Monday, December 9th-Wednesday, December 11th
  • Bellwork
    • MONDAY--Why is a catchy jingle or tag line important for companies?
    • TUESDAY--Do you think commercials make a difference in what people buy?
    • WEDNESDAY--What is your favorite commercial of all time?
  • Quiz retake Tuesday
  • Grading of Part 1 of Project--
    • See Mrs. Ferris in the back of the room when ready.
    • You will need
      • your project
      • the 2 paragraphs you wrote (print it if you need to)
      • A grading sheet (can be found on the counter)--Make sure your name is on THIS
  • Part 2 of the Project

Wednesday, December 4th-Friday, December 6th
  • Bellwork--Send Bellwork
    • MONDAY--Did you go shopping on Black Friday?
    • TUESDAY--What was your favorite toy as a kid? Why?
    • WEDNESDAY--What makes a good toy commercial?
    • THURSDAY--What Cute Celebrity did you pick and why?
    • FRIDAY--What makes a kid want a product?
  • Kids Product Project--Part 1--extension: we will NOT be grading it until Monday so use today to get things perfect.
  • There will be a quiz on Monday on the Kids Advertising Techniques from the notes. Make sure you know them!!!!

Tuesday, December 3rd
  • Bellwork--Save as Bellwork 122
    • MONDAY--Did you go shopping on Black Friday?
    • TUESDAY--What was your favorite toy as a kid? Why?
  • Notes for Kids Advertising

  • Examples of Kids Advertising

Monday, December 2nd
  • Bellwork--Save as Bellwork 122
    • MONDAY--Did you go shopping on Black Friday?
  • Start of Advertising to Kids
  • Read this article and fill in the comments and answer the questions.
  • If you have head phones and want the article read to you, I can set it up for you, just ask.
  • Email it when done

Monday, November 25th and Tuesday, November 26th

Friday, November 22nd
  • Bellwork--EMAIL your bellwork
    • MONDAY--Do you ever sit and watch the news at night?
    • TUESDAY--Why do you think local news shows mostly local commercials?
    • WEDNESDAY--Do you think the 24 hour news we have now is a good thing or a bad thing?
    • THURSDAY--When the anchor introduces the top news story, why is it important for them to get the viewers attention?
    • FRIDAY--Today is the 50th Anniversary of what?
  • News Vocab Quiz
  • Work on ANYTHING you are missing. Make sure what you send me is really what you are missing. Some of you are sending random things that are NOT what is missing.

Thursday, November 21st
  • Bellwork--Create a new document and save it as Nov 18th
    • MONDAY--Do you ever sit and watch the news at night?
    • TUESDAY--Why do you think local news shows mostly local commercials?
    • WEDNESDAY--Do you think the 24 hour news we have now is a good thing or a bad thing?
    • THURSDAY--When the anchor introduces the top news story, why is it important for them to get the viewers attention?
  • The News Assignment #6

Wednesday, November 20th
  • Bellwork--Create a new document and save it as Nov 18th
    • MONDAY--Do you ever sit and watch the news at night?
    • TUESDAY--Why do you think local news shows mostly local commercials?
    • WEDNESDAY--Do you think the 24 hour news we have now is a good thing or a bad thing?
  • News Rundown practice--The News Assignment #5--Once you are done, have someone CHECK that you have 22 minutes of news. Once you are SURE, turn it in
  • News coverage of major events

Tuesday, November 19th

Monday, November 18th
  • Bellwork--Create a new document and save it as Nov 18th
    • MONDAY--Do you ever sit and watch the news at night?
  • Broadcast News Vocab/Notes
  • Rundown Overview/Examples

Friday, November 15th
  • Bellwork--Email Your Bellwork
    • MONDAY--Today is a Federal Holiday. Which one and why does it matter?
    • TUESDAY--Go to the Free Press homepage. What appears to be the top story for today (in your opinion)? How do you know?
    • WEDNESDAY--Did you find the news from different states to be different or pretty much the same stories in each one?
    • THURSDAY--Where do you think the most important information of a story is?
    • FRIDAY--Why is it important to know where your news is coming from?
  • Assignment #4, Writing a News Story

Thursday, November 14th
  • Bellwork--New Document saved as Nov 11th
    • MONDAY--Today is a Federal Holiday. Which one and why does it matter?
    • TUESDAY--Go to the Free Press homepage. What appears to be the top story for today (in your opinion)? How do you know?
    • WEDNESDAY--Did you find the news from different states to be different or pretty much the same stories in each one?
    • THURSDAY--Where do you think the most important information of a story is?
  • Inverted News Pyramid
  • News Story Jigsaw

Wednesday, November 13th
  • Bellwork--New Document saved as Nov 11th
    • MONDAY--Today is a Federal Holiday. Which one and why does it matter?
    • TUESDAY--Go to the Free Press homepage. What appears to be the top story for today (in your opinion)? How do you know?
    • WEDNESDAY--Did you find the news from different states to be different or pretty much the same stories in each one?
  • Finish Assignment #2 and get it turned in
  • News Assignment #3--Analyzing a News Story (if you do not finish this in class, you need to see Mrs. Ferris to get a printed copy of the article so you can finish this on YOUR own time)

Monday, November 11th and Tuesday, November 12th
  • Bellwork--New Document saved as Nov 11th
    • MONDAY--Today is a Federal Holiday. Which one and why does it matter?
    • TUESDAY--Go to the Free Press homepage. What appears to be the top story for today (in your opinion)? How do you know?
  • News Assignment #2 Headline News

Thursday, November 7th and Friday, November 8th
  • Bellwork for week of Nov 4th--Email Bellwork in
    • MONDAY--“Hip hop is the voice of this generation. … It has become a powerful force.”
      • —DJ Kool Herc, one of the “founding fathers” of hip hop
    • TUESDAY--NO SCHOOL
    • WEDNESDAY--Did anything from the activity on Monday (Crossing the Line) surprise you? What and why? If you were absent put ABSENT
    • THURSDAY--What kinds of stories make the news? Why?
    • FRIDAY--When was the last time you read a REAL newspaper (as in one that was paper, not online).
  • News Notes
  • News Introduction--Assignment #1

Wednesday, November 6th
  • Bellwork for week of Nov 4th--Create a new document and save
    • MONDAY--“Hip hop is the voice of this generation. … It has become a powerful force.”
      • —DJ Kool Herc, one of the “founding fathers” of hip hop
    • TUESDAY--NO SCHOOL
    • WEDNESDAY--Did anything from the activity on Monday (Crossing the Line) surprise you? What and why? If you were absent put ABSENT
  • Vocab for Music (can be added to body image)
  • Video Segments
  • Assignment #2

Monday, November 4th
  • Bellwork for week of Nov 4th--Create a new document and save
    • MONDAY--“Hip hop is the voice of this generation. … It has become a powerful force.”
      • —DJ Kool Herc, one of the “founding fathers” of hip hop
    • TUESDAY--NO SCHOOL

  • Beyond Beat and Rhythms Introduction

OBJECTIVE: I will be able to see how different people experience music differently from me
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Card Marking 1


Friday, November 1st
  • Bellwork for week of Oct 28th--EMAIL IT TODAY, it will be on this card marking
    • MONDAY--Do you think boys are more violent than girls? Why or Why not?
    • TUESDAY---From what you heard/saw in the video yesterday, do you agree or disagree so far with what is being shown/said?
    • WEDNESDAY--Do you think the media is more unfair to men or women when thinking of how they are shown? Why?
    • THURSDAY--Watch this video, what is your reaction? (it does not need sound since it is only music, the images are important). You can use this for your essay if you want!
    • FRIDAY--What is your favorite type of music and why?
  • Today you will have a chance to makeup anything that is missing. If you want it to be on your report card, it has to be in before the end of today. Remember, the essay WILL NOT be on this CM.
  • You need to check StudentConnect for what is missing or see Mrs. Ferris to check the grade sheet.

Wednesday, October 30th and Thursday, October 31st
  • Bellwork for week of Oct 28th
    • MONDAY--Do you think boys are more violent than girls? Why or Why not?
    • TUESDAY---From what you heard/saw in the video yesterday, do you agree or disagree so far with what is being shown/said?
    • WEDNESDAY--Do you think the media is more unfair to men or women when thinking of how they are shown? Why?
    • THURSDAY--Watch this video, what is your reaction? (it does not need sound since it is only music, the images are important). You can use this for your essay if you want!
  • Body Image Assignment #4

Monday, October 28th and Tuesday, October 29th
  • Bellwork for week of Oct 28th (create a new Document saved as Oct 28th)
    • Do you think boys are more violent than girls? Why or Why not?
    • From what you heard/saw in the video yesterday, do you agree or disagree so far with what is being shown/said?
  • Violence in the Media Notes and Tough Guise Video
OBJECTIVE: I will understand how violence in the media demonstrates a hyper masculine look at males

Thursday, October 24th and Friday, October 25th
  • Bellwork for the week of Oct 21st--Send it to Mrs. Ferris today (Friday)
    • Monday--How do YOU think women are shown in the media?
    • Tuesday--What surprised you most about the video from yesterday?
    • Wednesday--Do you think the media is fair in how women are shown? Why or why not
    • Thursday--We have looked at how the media shows women, how does the media show men?
    • Friday--Do you think things on TV increase violence in kids?

OBJECTIVE: I will be able to identify how men/boys are shown in the media


Wednesday, October 23rd
  • Bellwork for the week of Oct 21st--Create a new document and SAVE it
    • Monday--How do YOU think women are shown in the media?
    • Tuesday--What surprised you most about the video from yesterday?
    • Wednesday--Do you think the media is fair in how women are shown? Why or why not

OBJECTIVE: I will be able to recognize how women are shown in the media


Tuesday, October 22nd
  • Bellwork for the week of Oct 21st--Create a new document and SAVE it
    • Monday--How do YOU think women are shown in the media?
    • Tuesday--What surprised you most about the video from yesterday?

OBJECTIVE: I will be able to recognize how women are shown in the media


Monday, October 21st
  • Bellwork for the week of Oct 21st--Create a new document and SAVE it
    • Monday--How do YOU think women are shown in the media?
OBJECTIVE: I will be able to recognize how women are shown in the media
  • Killing Us Softly 4 video on females in advertising


Friday, October 18th

Wednesday, October 16th and October 17th
  • NO BELLWORK THIS WEEK
  • Movie Wrap Up Activity
    • Life Online Activity #3
    • Life Online Activity #4
      • You will get someone else's response
      • You need to read it and comment in 2-3 sentences about what they said. You can agree, disagree, add more information, whatever you feel.
      • Then you will trade with someone and do this again with another response.
      • If you did NOT complete the writing yesterday, you cannot do Activity #4
  • Go to this site http://www.digizen.org/resources/cyberbullying/interactive/

Monday, October 14th and Tuesday, October 15th
  • NO BELLWORK THIS WEEK
Objective: I will recognize how cyberbullying can have unintended consequences
  • Watch "Cyberbully"--ABC Family Special


Friday, October 11th
  • Bellwork--Make sure ALL days for this week are on the Oct 7th document. Email your bellwork
    • MONDAY--So far, what is the topic you have enjoyed covering the most and why?
    • TUESDAY--Do you think cyberbullying is an issue? Why?
    • WEDNESDAY--Do you have a social media profile? What site do you use the most and why?
    • THURSDAY--What do you think I will say about your work and behavior at conferences tonight?
    • FRIDAY--What do you need to do better in this class and in others for the rest of the semester?
  • Add Vocab to Online Notes
    • Digital Footprint
    • Persistent
    • Invisible Audience
  • Digital Footprint--Life Online Assignment #2

Thursday, October 10th
  • Bellwork--Make sure ALL days for this week are on the Oct 7th document. All bellwork for this week must be on ONE document. I will not give credit if multiple documents are sent in
    • MONDAY--So far, what is the topic you have enjoyed covering the most and why?
    • TUESDAY--Do you think cyberbullying is an issue? Why?
    • WEDNESDAY--Do you have a social media profile? What site do you use the most and why?
    • THURSDAY--What do you think I will say about your work and behavior at conferences tonight?

OBJECTIVE: I will be able to recognize issues with things that may get posted online
  • Vocab for Life Online (new document)
    • Image--A visual picture or drawing. The perception of how others view you
    • Double Standard--Rules applied differently to different groups
  • Introduction to online life--Assignment #1

Tuesday, October 8th and Wednesday, October 9th
  • Bellwork--Make sure ALL days for this week are on the Oct 7th document. All bellwork for this week must be on ONE document. I will not give credit if multiple documents are sent in
    • MONDAY--So far, what is the topic you have enjoyed covering the most and why?
    • TUESDAY--Do you think cyberbullying is an issue? Why?

OBJECTIVE: I will be able to recognize SOME of the consequences of cyberbullying

  • Read this article about Cyberbullying. Fill in the questions in the comments AND answer the questions at the end of the article. You can type it and email the assignment OR you can write the answers on lined paper (there is a stack by the printer in the back).

    • If you would like, Word will read the article to you. You will need headphones and just raise your hand and I will help you set it up.
  • We will be having a guest speaker either Thursday or Monday in class. Be prepared for a NO HEADPHONES or Electronics day when this happens. We will not be using the computers during the speaker's time with us.

Monday, October 7th
  • Bellwork--Create a new Word document and save as Oct 7th (do not email). All bellwork for this week must be on ONE document. I will not give credit if multiple documents are sent in
    • MONDAY--So far, what is the topic you have enjoyed covering the most and why?
  • Today is a day to complete things. Only about 1/3 of the class has finished the ad bust assignment and many have little things to complete. Use this hour to complete anything missing and get it in. If you have an A and your Ad Bust (both parts is done and handed into Mrs. Ferris, you may work on what you need to work on)

Friday, October 4th
  • Bellwork--Email your Bellwork today (it is going on Progress Reports)
    • MONDAY--Give one thing you learned from your research last week.
    • TUESDAY--What seems to be the common theme in Beer/Alcohol Advertising?
    • WEDNESDAY--What Glamour Code do you think you notice most often and why?
    • THURSDAY--Why do you think people remember so many of the beer ads that are out there?
    • FRIDAY--Do you think alcohol and tobacco advertising is successful in convincing people to try their products?

OBJECTIVE: I will be able to explain what Glamour Codes were used and what changes I made to my ad using clear statements.


Wednesday, October 2nd-Thursday, October 3rd
  • Bellwork--Create a new Word Document, save as Sept 30th
    • MONDAY--Give one thing you learned from your research last week.
    • TUESDAY--What seems to be the common theme in Beer/Alcohol Advertising?
    • WEDNESDAY--What Glamour Code do you think you notice most often and why?
    • THURSDAY--Why do you think people remember so many of the beer ads that are out there?

OBJECTIVE: I will be able to identify the Glamour Codes used in Alcohol and Tobacco advertising along with a description of each code. I will be able to apply my knowledge of the Glamour Codes to BUST an advertisement


Tuesday, October 1st
  • Bellwork--Create a new Word Document, save as Sept 30th
    • MONDAY--Give one thing you learned from your research last week.
    • TUESDAY--What seems to be the common theme in Beer/Alcohol Advertising?

OBJECTIVE: I will be able to identify the Glamour Codes used in Alcohol and Tobacco advertising along with a description of each code


Monday, September 30th
  • Bellwork--Create a new Word Document, save as Sept 30th
    • MONDAY--Give one thing you learned from your research last week.
  • Pre Test for the semester (no talking and you will need a pencil)

Thursday, September 26th and Friday, September 27th
  • Bellwork--Open your Sept 23rd Bellwork, finish, save and email to ferrer01@southredford.net
    • MONDAY--Do you think it is a good thing that cigarettes cannot be advertised for on TV? Why/Why not?
    • TUESDAY--Where do you find out what is happening in the world? (as in where do you get the news?)
    • WEDNESDAY--Do you think Social Media is an OK way to find out what is happening in the news? Why or Why not?
    • THURSDAY--Do you think anti smoking/drink ads help keep people from drinking/smoking?
    • FRIDAY--Twitter is partnering with the NFL to deliver game day updates. Do you think this is a good thing or a bad thing? Why?


OBJECTIVE: Students will be able to use the quotes and evidence from the Storify research to form an opinion essay

Tuesday and Wednesday, September 24th and 25th
  • Bellwork--Open your Sept 24th
    • MONDAY--Do you think it is a good thing that cigarettes cannot be advertised for on TV? Why/Why not?
    • TUESDAY--Where do you find out what is happening in the world? (as in where do you get the news?)
    • WEDNESDAY--Do you think Social Media is an OK way to find out what is happening in the news? Why or Why not?

  • Introduction to Alcohol/Tobacco Advertising with Storify
    • OBJECTIVE: Students will be able to find quotes and evidence and organize using Storify
  • Assignment 1 (research) for this unit can be found on the Tobacco/Alcohol Advertising page

Monday, September 23rd
  • Bellwork--Create a NEW Word Document. Save it as Sept 23rd DO NOT SEND
    • MONDAY--Do you think it is a good thing that cigarettes cannot be advertised for on TV? Why/Why not?
  • Introduction to Alcohol/Tobacco Advertising with Storify
    • OBJECTIVE: Students will be able to find quotes, summarize and use them to support their opinion
  • In class demonstration on quoting/summarizing and Storify
  • IF YOU DID NOT FINISH YOUR LOGO PROJECT-you will need to work on that on your own time. I can sign 3 people per class up to work in a lab this week or I am here before and after school if you make arrangements with me.

Wednesday, September 18th and Friday, September 20th
  • Bellwork
    • MONDAY--What company did you pick for your project and why?
    • TUESDAY--What is one interesting thing you have learned about your company?
    • WEDNESDAY--What is your favorite product from your company?
    • THURSDAY--NO SCHOOL
    • FRIDAY--What commercial stands out in your memory right now and why?
  • Email Bellwork to ferrer01@southredford.net--YOU MUST go into your email account, copy my email address, attach the file and send it. Make sure Bellwork and your name are in the subject line.
  • Today is the last day to work on your Logo/Branding Project
  • When you think you are done, come see Mrs. Ferris for the next instructions
    • 10 minutes before the end of class Mrs. Ferris is going to take the ENTIRE class through turning this in (or emailing it to yourself so you can finish)
    • "What happens if I am not done?"
      • You can come in before school or after school to work on it or you can finish it at home
Mrs. Ferris email is: ferrer01@southredford.net

Monday, September 16th and Tuesday, September 17th
  • Bellwork Introduction (Create a new Word Document, complete the bellwork, Save As Sept 16th, CLOSE)
    • MONDAY--What company did you pick for your project and why?
    • TUESDAY--What is one interesting thing you have learned about your company?
  • Logo/Branding Project


Thursday, September 12th-September 13th
  • Introduction to the Logo/Branding Project
    • I will take you through the project and let you pick your company today

Tuesday, September 10th and Wednesday, September 11th

Monday, September 9th
  • Wiki Overview
  • 5 Concepts/Questions PowerPoint
  • 5 Concepts project overview and introduction
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